The advantages of Direct-to-Consumer D2C

Did you know 55% of consumers prefer to buy directly from a brand rather than from traditional retailers? However, many companies still partially rely on their sales partners to know and understand their customers, which means they are missing a vital opportunity to understand and build a personal relationship with their customers. 

In this Direct-to-Consumer (D2C) whitepaper, we highlight the many advantages of this practice:

  • Knowing your customer better and understanding their values.
  • A firmer grip on the whole brand experience to make you stand out from the crowd!
  • By selling products directly to the customer you become less dependent on your sales outlet and can increase your margins.
  • The ability to tap into new target groups which were previously more difficult to reach.

There are further chances to create new opportunities, such as Marketplaces, where you can collaborate with other sellers. Learn more about the benefits of both D2C, and Marketplaces.

 Digital
SAP

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