Extracting business value from data is central to the digital transformation required for businesses to succeed in the decades to come. Buried in data is insight that empowers businesses to reach new customers, develop and deliver new products, operate more efficiently and more effectively, and even to develop new business models.
Most enterprises have set out on this journey. But there’s another dynamic at work that’s offering its own transformative power and imposing its own imperatives: cloud computing. The agility offered by the cloud lets businesses respond to change and move quickly to capture new opportunities.