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Consumers across every sector of the economy simply expect to do business digitally. The organisations that cannot meet these demands will rapidly lose ground to the competition and see revenues shrink. So what can your business do to keep up with the pace of change and meet the needs of the market?


What Is Lead Scoring? Lead scoring is an objective ranking of one sales lead against another. This not only helps align the right follow-up to the corresponding inquiry, it also helps marketing and sales professionals identify where each prospect is in the buying process. The process of defining lea...


Managing SaaS spend hasn’t been easy but has QUICKLY BECOME BUSINESS-CRITICAL. This report shows 3 Steps to Take Control of Your SaaS Spending


The world of recruitment is changing . . . New technologies are changing the way we work and interact, and recruitment practices are no exception. Job boards now make it much easier for organisations to market their vacancies. Candidates can apply for a job with a single click. Applicant tracking sy...


BUSINESS SUCCESS DEPENDS ON GOING DIGITALDigital transformation is one of the hottest topics in business today. And for good reason.Numerous studies confirm the benefits of going digital. In one such study, Capgemini Consulting notes that on average digital leaders are 26% more profitable, generate ...


The collaboration market is evolving. We’ve seen numerous mergers and acquisitions, enterprise investments and startup solutions in just the last year. What’s driving these dynamics? And how can you ensure your business stays ahead?


Technology used to be a differentiator. Now it's a lifeline. Recent findings from Accenture Research suggest that nearly 63% of companies are vulnerable to technology-driven market disruptions. In response, companies are constantly looking for ways to cut costs, improve processes and engage customer...


Many industrial organizations are moving from manual data management to automated work-flows to manage the growing scope of data and expand the insight and value that data can provide. Read the Research Spotlight report to understand: * What analytics are widely used in the aerospace and automotive...


C’est un refrain que nous entendons depuis quelque temps déjà : les marketeurs doivent avoir voix au chapitre du chiffre d’affaires. Mais comment s’y prendre ? Il s’agit de prouver (et d’améliorer) la contribution du marketing aux résultats financiers à l’aide des indicateurs pertinents. Le marketin...


You’ve proven your model, secured the funds to expand, and now just need to make it happen. Don’t let a product vulnerability or an ill-timed disclosure knock you off course. You are laser-focused on building the best product, and growing fast without sacrificing quality. But growth can be crippled ...


THE IOT MARKET ACCELERATES The Internet of Things (IoT) ecosystem contains a complex mix of technologies and services including, but not limited to, modules/devices, connectivity, IoT platforms, storage, servers, security, analytics, and IT services. IDC tracks IoT spending by organizations, governm...


Where is your business on the path to growth? How can the finance team help take you to the next level? What could you do differently to mitigate risk, become more strategic and prepare for the future? In 2018, market research specialist, Vanson Bourne, surveyed 500 UK finance leaders to explore gro...