Instagram has quickly become a key player in online advertising. With over half a billion
mobile users and 200,000 active advertisers, the platform is expected to top $3.2 billion
in revenue this year. This guide will help marketers unlock the power of Instagram as
an advertising channel.
For the experienced Instagram advertiser, we’ll offer some tips and best practices that
will help take performance marketing to the next level. For marketers who are new to
advertising on Instagram, we’ll break down how to get the most out of it.