The State of Product-Led Growth

When your user acquisition, conversion, and retention are all driven by your product itself, the digital customer experience is everything.

Companies like Slack and HubSpot have proven that product-led growth (PLG) can pay off big—but it’s easier said than done. Your company’s growth depends on your ability to diagnose friction points within your digital experience and move forward quickly and collaboratively.

We surveyed 100+ SaaS product leaders to understand their challenges and growth strategies in 2020. In this benchmark report, you’ll learn:

  • Key tenets of product-led growth
  • Common challenges faced by PLG companies (and how to overcome them)
  • Which growth KPIs you should measure
  • 5 steps you can take to accelerate product-led growth

Don’t miss out on the latest benchmarks and insights into how PLG companies can drive sustainable growth.


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