In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations. The pandemic has played its part with the acceleration of digital transformation projects. But it’s the shift in expectations of user experiences that’s really driving this change—and that has been simmering for a while.

CIOs are now charged with the responsibility to support genuinely unique experiences for both their employees and customers.

In this report, we explore the complexities of being a CIO in a world where experience rules. We outline how to succeed in a role that not only involves juggling various moving parts but one that continues to grow in scope.

So, like today’s CIO, we’ve got quite a job on our hands. Let’s get started.