Every business wants to make smarter, faster decisions. And with data pouring in across every area of the organization, it’s already clear to most that the ability to respond to data at speed is critical.

It’s why more and more attention is being focused on real-time data and streaming analytics to inform business choices. Relying on a mixture of historic data and gut-feel decision making is not enough: Gartner trend reports have already flagged that the age of ‘organizations using traditional analytics techniques that rely heavily on large amounts of historical data’ is over.

At KX, we know that harnessing insights from data quickly – no matter its type, size or location – is critical for transforming commercial and operational performance. Across industry sectors including finance, automotive, telecommunications, manufacturing and oil and gas, our customers tell us that shifting decision-making from minutes to microseconds can be a game changer for them. And as this research indicates, real-time ‘data leaders’ are already poised to win in their markets.

So – what’s driving the need for real-time analytics? What benefits are those in front of the real-time data pack already realizing? How can your organization join them?

And how can you nurture a culture that leads to continual business intelligence across the entire organization?