At GoToWebinar, we’ve found the B2B professionals rank webinars among the top three content types that they find most engaging and most frequently consumed. Thanks to their proven ability year after year to boost businesses’ marketing, sales, training, and customer engagement efforts, webinars have become a marketing must-have.
The challenge, is that webinars take a bit more time and effort to pull off than publishing a blog post or sending an email. That’s why we’ve analyzed more than 250,000 webinars to uncover insights and best practices that can help you get the most bang for your webinar buck.
Discover: