The Analytics Mandate: Helping retailers evolve

In today’s sophisticated, multichannel retail environment, questions about supply and demand are much more difficult to address. Retailers must focus on product assortments, optimize prices to meet financial goals, and attract and retain customers no matter how they shop.

Using analytics has become the key to success. Analytics helps retailers forecast demand and manage inventory. With analytics, retailers can set everyday prices based on true demand and optimize revenue during markdowns and promotions. Analytics enables retailers to determine which products and offers are most attractive to customers.

 Digital
SAS

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