State of Sales

The art and science of selling have never been static, but a global pandemic has upped the ante for transformation.

Reps are leaning into their roles as strategic relationship builders, adapting to buyer needs with empathy and insights. Meanwhile, sales operations teams are growing increasingly strategic, bolstering leaders as they envision a new future amidst ambiguity.

This research covers how sales teams are adapting to recover and grow during a pivotal time.


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