State of Grocery

It’s hard to believe that it’s been a year since Amazon acquired Whole Foods. Grocery retailers are still feeling the aftershocks of this game-changing announcement as new entrants to the grocery industry enter from all fronts. First, activity like Target acquiring Shipt have blurred the lines between traditional retail and grocery, adding pressure to traditional grocers to compete with “one-stop” shopping options. Plus, there’s increased competition from European grocery leaders. Lidl entered the US market last year and Aldi has continued to expand their footprint. Both grocers are known for their breadth of affordable and high-quality private label products that consumers are seeking out more and more. And yet what’s most concerning is the rise of online delivery options. Falling behind in this channel is what should be keeping most grocers up at night. While many
still think that customers prefer to shop at the last minute and like to pick out their own food, a rising number of consumers are preferring the convenience that delivery options provide.

Staying on top of this amorphous market is essential for anyone looking to compete and succeed for the highest share of consumers’ stomachs. Looking back on this industry-defying year, 1010reveal analyzed the current state of grocery to deliver a view of the industry’s biggest disruptors and emerging consumer trends.


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