Operational Decision Management for Dummies

ODM is the evolution of business rules management. It provides a complete, easy-to-use system for automating day-today operational decisions and allows business people and IT to collaborate on business rules by using an interface and a language that are comfortable and intuitive for both.

What can this mean for your business? Adopting operational decision management can: Improve customer centricity (acquisition and retention) by engaging individuals at the right time with the right offers, cut operating costs and reduce fraud by gaining real-time visibility and insights into transactions and business operations and empower knowledge workers and leverage mobile technologies to create more engaging experiences. 

 Digital
IBM

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