LinkedIn is a place where business professionals worldwide can come together, connect, share ideas, and build professional relationships. It is the perfect place for sales reps to connect to their prospects on a more casual yet professional level.

From the Boolean search feature to sending connection requests to your prospects, there’s a ton of ways to utilize LinkedIn as a sales rep to your advantage. 78% of sales reps utilizing social in their selling outsell their peers who do not use social. LinkedIn could be the difference of a rep hitting quota or not.

Here is our guide for everything your sales reps need to know about social selling successfully on LinkedIn.

Things you’ll learn:

• Everything you need to know to understand LinkedIn’s Boolean Search
• Capturing & exporting your LinkedIn connections.
• How to successfully prospect your connections.
• Leveraging InMail effectively