Kasanova switches back to Original HP Cartridges after reputation damage

Build your brand with reliable prints that help maintain indoor air quality

A leading homewares retailer with 500 franchised stores around Italy adopted remanufactured cartridges to lower costs but ended up spending more servicing the deluge of issues and complaints from the franchises.

Read the full case study to discover how Original HP Cartridges helped them rejuvenate their brand and business, and regain their customers’ trust.

 Digital
HP

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