As businesses develop an effective recovery strategy, it will be crucial to harness the power of data and analytics to retain customer loyalty. In this article, we explore the pivotal role of customer data in a socially distant economy, and how retailers can leverage analytics to Restart, Revive and Reinvent their business.

Analytics and Artificial Intelligence (AI) can help retailers re-calibrate their existing models and forecasts based on new data. Read more about loyalty analytics and AI-driven recommendations to increase revenues and profits in the new normal.