From GUESS?’s vantage point, data analytics is imperative for continued retail success. However, the Los Angeles, California-based company was hampered by its Oracle enterprise data warehouse (EDW). Daily batch loads took up to five hours, ETL development was time-consuming, and complex queries did not always finish. In addition, database maintenance affected availability, data growth was capped at 3 TBs, and the platform’s total cost of ownership (TCO) was excessive. The company coveted an innovative solution built purposely for querying and analytics.
GUESS? replaced the EDW with an on-premise Vertica Analytics solution integrated with user-friendly mobile applications and data warehouses leading to multiple results such as: