As customer demands and expectations are revolutionising the service industry, service providers are embracing the outcome economy to remain relevant and gain market share. This means a shift in focus from competing through selling products and services, to competing on delivering measurable results and outcomes that are important to the customer.

To win in an outcome economy, service providers must invest in their people, software, hardware, and connectivity. Connectivity is the most crucial investment, however, because it drives emerging technology like the internet of things (IoT) and other innovation that makes managing and interacting with your business easier.

This guide details how to prepare your organisation for an outcome economy strategy and the technology features required for success.