Developing a Data Strategy: 7 common mistakes and how to avoid them

This white paper describes the seven common strategic mistakes organizations make, while also prescribing four steps to get the program on track either from the outset or when the symptoms are serious enough to reconsider the overall approach. You will see in the following mistakes that there are ways data and analytics leaders can be convinced they are adequately connected to the business when in fact they are not, and this makes all the difference.


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