A Customer Journey for One

Amazon, which generates 35% of their revenues from product recommendations, has trained consumers to expect them.

Today, 63% of consumers expect personalization as a standard of service.

In a Forbes Insights survey of 200 marketing leaders, 40% of executives say their customer personalization efforts have directly affected cart size and profits in direct-to-consumer channels, such as eCommerce.

Learn more about how AI and machine learning make it much easier to achieve better personalization and product recommendations.


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