In today’s digital landscape, the right messaging strategy is crucial to every business’s success. With nearly 90% of consumers wanting to message with businesses, companies large and small can’t afford to be left behind. This 2020 Guide to Consumer Messaging is for organizations who wish to communicate relevant, personalized, and timely information through their customers’ preferred messaging channel. From arrival alerts to support chat and much, much more, messaging is an effective way to make instant customer connections. Learn the best practices that will help your business messaging exceed customer expectations.