The Data Flywheel: Building momentum by putting your data to work

New data-driven apps, data lake architectures, products, and services create more data that can be stored and managed in the cloud, which allows organizations to develop new capabilities and apps, gain new insights, and deliver new products. This is a step-wise, repeatable process, which must be run project by project, like turning a flywheel, building momentum with each turn.

As you develop each of the components outlined in this ebook—implementing the most relevant technologies and procedures at every phase—your flywheel will begin to generate perpetual business momentum. The flywheel will help put your data to work, automating data management and analytics, and allowing you and your team the time needed to make smarter, data-driven decisions, while directing more resources toward the business objectives that matter most


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